5 Ways That Working in Sales is Just Like Dating

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We already covered why everyone should date a salesperson, but now we want to discuss why working in sales has so many similarities to dating. Unless you’ve done both (worked in sales, and been active in the dating world), you’re unlikely to notice the parallels. But having done both, I’ve absolutely felt like I was dating someone while I was in sales, and felt like I was in sales when I was out dating. Here are five reasons why:

1) You have to actively look for your next prospect – Sure, sometimes a great person finds you without you putting yourself out there, or looking. And in sales, once in a while you’ll get a great customer that’s a total slam dunk and didn’t require any effort to find or close. But both of those scenarios are few and far between. Most of the time when you’re dating, you have to stay active whether it’s online or going out and meeting new people. If you’re laying on the couch watching Netflix every night, your dream girl/guy isn’t just going to show up on your doorstep. And if you’re on a sales floor, surfing the web and crossing your fingers isn’t going to get you a deal.

2) You’re constantly chasing someone – All day long, salespeople are chasing down prospects. That’s why when a salesperson is trying to date someone who is playing games, we get so easily annoyed because we know exactly what’s happening, and because we get so sick of chasing customers around all day that the last thing we want to do when we get out of work is chase down someone we’re dating. That being said, there are also the type of salespeople that absolutely love being on the hunt, whether it’s for customers, new cars and clothes, parties, or significant others. Either way, dating and sales both require the element of the hunt.

3) You can’t let rejection slow you down – Any salesperson knows that they’re going to get turned down multiple times by multiple prospects before they close a sale, and the same is true when it comes to dating. Rejection hurts, whether it’s somebody hanging up the phone on you when making a cold-call, or not responding to your messages after a date. But you need to have thick skin if you’re going to make it in the sales world, and you won’t get very far in dating if the first person that turns you down makes you resign to staying single.

4) You don’t always know where you stand – One of the toughest parts of working in sales is when a customer or prospect isn’t clear on whether they want to move forward with you or not. It’s sort of like being in sales purgatory, where the customer won’t tell you “no,” but isn’t willing to give any firm commitments of answers either. The only thing you can do is be patient, or try to push them to a decision by instilling a sense of urgency at the risk of losing the deal. The same thing can happen in dating, where you don’t know how the other person feels, and it’s difficult to find out without complicating things even further. Whether it’s in dating or in sales, it’s an unpleasant feeling.

5) You have to close the deal – And just like in sales, if you can’t close the deal when you’re out in the dating world, you’ll never get anywhere. Whether it’s starting a conversation, getting someone’s phone number, asking them out on a date, or going in for the kiss, everything involves taking the initiative and going in for the close. So many salespeople do everything right, except the part that determines whether or not they get paid: the close. The same can be said for every nice guy and girl out there who will have a great conversation with someone without any follow-through. Close the deal, or stay single.

The Sales Side is a website dedicated to the culture and lifestyle of salespeople. Please subscribe to our e-mail list and follow our Sales Humor page on Facebook!

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